With cookie challenges on the horizon, Perfect-iD offers a future-proof alternative that helps businesses retain market power while being more consumer-friendly. Take the opportunity to experience Perfect-iD at the "dmexco" and "Digital X" trade fairs in Cologne and shape the future of data exchange.
The startup Perfect-iD from Cologne has developed a groundbreaking platform for the secure exchange of anonymized data attributes, which in combination with a digital identification solution offers a revolutionary solution for data exchange. In light of the upcoming challenges in cookie usage on the Internet, Perfect-iD offers a future-proof alternative for businesses. Perfect-iD invites companies to discover the platform live at the "dmexco" and "Digital X" trade fairs in Cologne in September 2024.
The year 2024 marks a turning point in the digital world, as many companies face challenges with cookie usage. Using cookies to collect data and track user activity is becoming increasingly complicated as data protection laws tighten and users become more concerned about protecting their privacy. At this time, companies need innovative solutions that allow them to continue to collect valuable data and provide personalized offers without violating user privacy.
The basic idea behind Perfect-iD's Data Clean Roooms (Data Pods) platform is based on the concept of Data Clean Rooms - secure personal web servers for data.
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The Pia app, as part of Perfect-iD's Data Clean Rooms (Data Pods) platform, puts individuals back in control of their own data and enables them to experience tailored experiences.
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Perfect-iD's Data Clean Rooms (Data Pods) platform is revolutionizing the way companies handle personal data.
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The combination of the Perfect-iD platform with a digital identification solution offers numerous advantages for users and providers. Users benefit from personalized content, targeted advertising and tailored offers, while retaining control over their data.
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